Most leaders assume that if people are paid well and given the right tools, performance will follow. But the rise of quiet quitting tells a different story. Employees aren’t disengaged because of compensation; they’re disengaged because of leadership, lack of development, and a broken organizational culture.

The $8.8 Trillion Engagement Deficit and Its Impact on Business Productivity
The scale of the engagement deficit is impossible to ignore. According to Gallup, 79% of employees worldwide are disengaged or quietly quitting, leading to an $8.8 trillion loss in global business productivity.

When employee engagement is low, employee experience suffers. When employee experience suffers, customer experience breaks down. And when customer experience declines, customer loyalty disappears.

Yet many organizations continue to focus on short-term gains, overlooking the long-term impact of employee retention, turnover reduction, and leadership development. The companies that take a different approach, prioritizing employee engagement and investing in workplace culture transformation, see dramatically better outcomes:

The message is clear: fixing the engagement deficit is one of the highest-ROI moves a business can make.

One of the biggest challenges with employee engagement is that the warning signs are often hidden beneath the surface. Leaders may believe their workplace culture is strong, while frontline employees experience something entirely different. This disconnect is where disengagement begins.

Common indicators of a weak organizational culture include:

These issues don’t just impact employee experience; they directly affect customer experience and business outcomes.

The transformation of Microsoft highlights the power of workplace culture transformation. Under Satya Nadella, the company shifted from internal competition to collaboration, improving team collaboration, innovation, and overall business productivity.

Stronger employee engagement led to stronger performance.

A critical insight from the episode is the distinction between connection and engagement, something many organizations overlook in both employee experience and customer experience.

Connection is fast and convenient. It’s driven by personalization, automation, and data. But it’s fragile. Engagement is slower. It requires trust, emotional intelligence, and consistency. But it creates lasting employee loyalty and customer loyalty.

Many organizations optimize for connection through technology and AI. They improve efficiency, automate workflows, and personalize interactions. But without emotional engagement, these efforts fail to build long-term relationships.

This is where the experience economy comes into play. Customers don’t just evaluate products; they evaluate brand experience. They remember how they feel during every interaction.

For revenue leaders, this means shifting from transactional interactions to meaningful relationships. Engagement, not just connection, is what drives loyalty, retention, and long-term growth.

In today’s experience economy, every interaction shapes perception. Whether it’s positive or negative, each touchpoint contributes to the overall brand experience.

Few companies demonstrate this better than Trader Joe's.

Their approach to customer experience is simple but powerful: empower employees to act in the customer’s best interest. This level of employee engagement creates a workplace culture where team collaboration, autonomy, and customer focus thrive.

Instead of rigid processes, employees are encouraged to be helpful, creating memorable experiences that drive customer loyalty.

This approach leads to:

The business impact is clear. By prioritizing employee experience and empowering teams, organizations create a cycle where engagement fuels performance.

At the core of this conversation is a simple truth: employee experience directly shapes customer experience. Your employees are your brand. Every interaction a customer has with your organization is influenced by the mindset, motivation, and engagement of your team.

When employee engagement is low, it shows. Customers experience poor service, a lack of empathy, and inconsistent interactions.

When employee engagement is high, the opposite happens. Employees bring energy, curiosity, and ownership into every interaction, creating stronger customer loyalty and better outcomes.

Companies like the Ritz-Carlton exemplify this approach. By empowering employees to resolve customer issues independently, they eliminate friction and improve both employee experience and customer experience.

This model reduces escalation, improves efficiency, and strengthens relationships, ultimately driving business productivity.

One of the most important shifts organizations must make is the transition from manager to coach. Traditional management focuses on oversight, reporting, and performance tracking. But this approach often leads to micromanagement, low engagement, and poor employee retention.

Coaching, on the other hand, focuses on employee development, growth, and empowerment.

This is where servant leadership becomes critical. Leaders must prioritize the success and development of their teams, not just their output. The reality is that many managers are unprepared for this responsibility. Without training in emotional intelligence, communication, and coaching, they struggle to create a strong employee experience.

The impact is significant:

Organizations that invest in leadership development and train managers to become coaches see the opposite:

This shift isn’t optional; it’s essential for long-term success.

When organizations prioritize employee engagement, the results compound over time.

Engaged employees create a better customer experience.

Better customer experience drives customer loyalty.

Customer loyalty increases revenue and business productivity.

That growth can then be reinvested into employee development, strengthening the cycle. In contrast, organizations that ignore employee experience face the opposite cycle: disengagement, turnover, poor performance, and declining customer loyalty.

The difference between these two paths comes down to leadership. Leaders who focus on organizational culture, emotional intelligence, and the manager-to-coach transition create environments where people thrive. And when people thrive, businesses grow.

In a world increasingly focused on AI and automation, the companies that win won’t be the ones that replace people; they’ll be the ones that invest in them.

Because at the end of the day, employee engagement isn’t just a people issue. It’s the foundation of customer experience, business productivity, and sustainable growth.

The key takeaway from the conversation is clear: Employee engagement and employee experience drive customer experience, loyalty, and business productivity. Fix the engagement deficit by transforming managers into coaches, reducing turnover, improving organizational culture, and strengthening leadership development and collaboration.

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The CRM Pressure Test That Reveals the Truth
Early in the conversation, Jason introduces a deceptively simple diagnostic for evaluating CRM implementation effectiveness:

This single question exposes the reality behind CRM best practices. If the answers don’t align with leadership expectations, there’s a disconnect. If the team struggles to respond, adoption is likely superficial. And if they highlight unexpected features, it signals a deeper issue in how the system supports the actual sales process optimization.

This approach directly ties into B2B CRM strategy and revenue operations, where alignment between tools and team behavior is critical. A CRM that isn’t actively relied upon isn’t driving value; it’s simply documenting activity.

A central theme of the discussion is the importance of process-first CRM implementation and optimization. Jason emphasizes that technology should reinforce a well-defined process, not attempt to replace one.

He illustrates this with a case study of a roofing company that uncovered nearly $4 million in unclosed deals within its pipeline. The issue wasn’t demand; it was execution. Without structured sales funnel management, each salesperson operated differently, leading to inconsistent data, stalled deals, and poor visibility.

By redefining the sales pipeline management around the actual buying journey and introducing sales automation, the company transformed its results. Automated follow-ups ensured that long sales cycles, sometimes extending 15–18 months, were consistently nurtured rather than abandoned.

This shift highlights how aligning systems with processes can unlock significant revenue optimization without increasing lead volume.

The Silent Killer: Poor Lead Nurturing
One of the most striking insights from the episode is that 63% of prospects who aren’t ready to buy today will eventually make a purchase. The critical question is whether they will buy from the same company that first engaged them.

This is where lead nurturing becomes essential. However, most organizations approach it incorrectly, treating it as a periodic task rather than a structured system.

Jason advocates for multi-channel lead nurturing strategies for B2B sales funnels, combining email, LinkedIn outreach, phone calls, and educational content over extended periods. Effective nurturing aligns with the buyer’s timeline, not the seller’s urgency.

Advancements in AI-driven CRM, automation, and sales workflows are making it easier to scale these efforts. When properly implemented, nurturing becomes consistent and personalized, reducing pipeline leakage and improving conversion rates.

Without such systems, sales teams revert to reactive behavior, limiting sales team productivity and allowing qualified opportunities to slip away.

The Missing Data Point: “Why Now?”
Another critical gap in most customer relationship management systems is the absence of a structured way to capture urgency. Jason emphasizes the importance of documenting the “Why Now” behind each opportunity. This insight plays a pivotal role in lead scoring and lead qualification, as it identifies the real drivers of purchase intent.

Understanding why a prospect is acting at a specific moment enables more accurate targeting, messaging, and timing. It also supports designing CRM systems around the customer buying journey, ensuring that pipeline stages reflect actual buyer behavior rather than internal assumptions.

Without this context, organizations risk misinterpreting data and misallocating resources, ultimately weakening sales funnel management effectiveness.

Why Most CRM Implementations Fail to Deliver ROI
A recurring theme throughout the episode is why most CRM implementations fail to deliver ROI. The root cause is rarely technical; it’s strategic.

Companies often prioritize CRM software selection, debating options like HubSpot vs Salesforce, without first addressing foundational questions about process and workflow. As a result, the system is configured around assumptions rather than reality.

This leads to poor CRM data management, unreliable reporting, and ineffective decision-making. In turn, it becomes difficult to align sales and marketing efforts or fully leverage marketing automation and sales enablement capabilities.

Addressing these challenges requires a shift in mindset: from focusing on tools to focusing on outcomes. When the process is clear, the technology can be configured to support it effectively.

When CRM Actually Makes Sense
Kramer also outlines when investing in CRM is truly necessary. Not every business benefits from early adoption, and premature implementation can introduce unnecessary complexity.

Key indicators include:

In these scenarios, CRM plays a critical role in improving sales team productivity and enabling scalable operations. Otherwise, simpler tools may be more effective until the business reaches the appropriate stage.

A System That Reflects the Business
Ultimately, the episode reinforces that CRM is not just a tool; it’s a reflection of how an organization operates.

When aligned with well-defined processes, it becomes a driver of:

When misaligned, it introduces friction, obscures insights, and limits growth.

The key takeaway from the conversation is clear: before optimizing technology, organizations must first understand and refine their processes. Only then can CRM fulfill its role as a strategic asset, capturing value that already exists within the pipeline but often goes unrealized.

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For decades, the B2B sales funnel has served as the North Star for growth. But Adrian argues that this linear model is no longer compatible with how buyers actually behave. In an era where AI agents crawl and interpret website data before a human ever reaches out, the funnel gives way to a simpler, more agile framework built around two realities: discoverability and conversion.

Discoverability asks how well your brand is indexed and understood by both human researchers and AI systems. Conversion asks how effectively you turn that digital discovery into a high-trust customer relationship. Together, they replace layers of funnel stages with a cleaner, more actionable way to think about growth.

In many organizations, sales, marketing, customer success, and revenue operations still operate in relative isolation, each focused on its own metrics and workflows. The result is a fragmented view of the customer and missed opportunities to act on insights that no single team can see on its own.

Adrian describes how bringing these functions together under a shared revenue leadership structure unlocks a 360-degree view of the customer journey. When RevOps operates as a unified engine rather than a coordinating layer, insights from AI tools flow across the full customer lifecycle and translate into cohesive strategies that every team can act on.

As companies move upmarket or expand into new segments, their ideal customer profile naturally evolves. Yet most organizations still treat the ICP as a static document created during an earlier stage of growth, revisited once a year if at all.

Adrian advocates for what he calls a rolling ICP: a continuously updated model that evolves as new data emerges. By analysing product usage patterns and customer conversations, teams can identify which types of organizations are deriving the most value in real time. AI accelerates this process by surfacing patterns across large volumes of conversation data, allowing revenue leaders to refine targeting strategy month by month as markets shift.

While AI is rapidly transforming go-to-market operations, Adrian cautions against viewing it purely as a replacement for human work. The organizations that will thrive are those that use AI to augment human capability rather than eliminate it.

AI excels at processing information, identifying patterns, and automating repetitive tasks. Humans remain far better at creativity, curiosity, and relationship building. When AI handles operational complexity, revenue teams gain back the time and cognitive space to focus on high-value conversations and strategic thinking. That balance: automation for efficiency, human engagement for insight, creates a more sustainable path to growth.

Adrian also shares how executives can use AI to amplify their own decision-making. Rather than relying on generic prompts, leaders can train AI systems on their personal knowledge base: notes from books they've studied, frameworks they use day-to-day, and lessons accumulated throughout their careers.

By embedding these insights, leaders effectively create a personalized "chief of staff" capable of surfacing blind spots, proposing alternative perspectives, and helping translate ideas into practical action. Over time, this approach allows leaders to scale their thinking consistently across teams.

The central takeaway from Adrian's perspective is that the next era of B2B growth will be defined by how effectively organizations adapt to AI-driven discovery and decision-making. Companies that cling to outdated funnel frameworks risk having their visibility and competitiveness gradually erode as buyers increasingly rely on AI systems to evaluate vendors before any human interaction takes place.

Those that rethink their go-to-market systems, optimizing for discoverability, embracing cross-functional collaboration, and using AI to augment rather than replace human creativity will be far better positioned to compete. The question for revenue leaders is no longer whether to adapt, but how quickly they can redesign their operating models to reflect the world that already exists.

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A partner-led go-to-market motion isn’t a channel tactic. It’s structural leverage. And when executed correctly, it can unlock 40–60% incremental revenue that direct sales alone cannot reach.

Vaughn Mordecai, CRO at Mindmatrix, has seen this pattern repeatedly. Organizations launch partner programs reactively, assign them to junior staff, and abandon them before the motion matures.

Learn how to solve the attribution crisis, align sales compensation to eliminate internal friction, and leverage AI-powered workflows to meet the demands of digital-first buyers. Vaughn shares his expert framework for transforming partnerships into a strategic growth engine that shortens sales cycles and increases deal sizes.

In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter sits down with Vaughn Mordecai, Chief Revenue Officer at Mindmatrix, to deconstruct the myths surrounding channel sales and explore why a partner-led GTM strategy is becoming the essential lever for B2B organizations looking to scale in a digital-first economy.

Vaughn explains that while many mid-market companies still treat partnerships as a tactical afterthought, the world’s largest technology and manufacturing giants like SAP and HP go to market almost entirely through partner ecosystems. The shift is driven by performance: partner-involved deals consistently yield higher win rates, larger contract values, and faster closing cycles. By leveraging local partners who possess deep customer intimacy and combining that with the resource backing of a global enterprise vendor, the overall customer experience improves significantly.

The transition from a purely direct sales model to a partner-led ecosystem is a fundamental shift in how a business views its growth architecture. Vaughn highlights that a partner-led GTM strategy is not just about adding resellers, it is about building a "three-legged stool" of revenue consisting of direct sales, marketing-led inbound, and partner-led ecosystems. Without that third leg, an organization is inherently unstable. In today’s market, where 80-90% of a buyer's journey is completed before they ever speak to a salesperson, partners provide the necessary human-experience-delivered-digitally that modern buyers crave.

One of the most common pitfalls in B2B growth is the premature abandonment of channel initiatives. Vaughn notes that many organizations attempt to launch partner programs when they hit the $5–10 million ARR mark, often as a reactive move to enter new regions like EMEA or Asia. However, because revenue rarely materializes in the first six months, impatient leadership often shuts these programs down.

Vaughn is adamant: fully optimizing a partner motion is a two-to-three-year commitment. Success requires executive-level patience and a long-term strategic horizon.

Internal alignment is perhaps the greatest hurdle to a successful partner-led GTM strategy. If a direct sales team views a partner as a threat to their commission, they will actively undermine the relationship. Vaughn argues that the only way to eliminate this friction is through a radical rethink of compensation.

By compensating direct sales reps on partner-sourced deals, the organization turns internal competition into collaboration. Furthermore, attribution remains a high-stakes challenge for the CRO and CFO. With modern buying committees growing to 15 or more stakeholders, organizations must implement systems that provide clear visibility into every touchpoint, ensuring that partner contribution is accurately measured and rewarded.

As ecosystems grow, fragmentation often follows. Managing multiple communication platforms and disconnected workflows can stifle the very growth the program was designed to create. Vaughn suggests that the future of partnerships lies in AI-powered operating systems rather than standalone tools.

Looking ahead, he predicts that AI-driven workflows and agent-based enablement will further reduce global friction. AI can allow partners to operate in their native languages and local environments while maintaining brand consistency and compliance. By embedding these AI-driven capabilities directly into the daily workflows of partners, vendors can accelerate revenue at a scale that direct sellers simply cannot achieve alone.

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According to Pascal Yammine, pricing problems are usually alignment problems. Pricing touches sales, finance, marketing, product, and operations. When each function has a different objective, the pricing model becomes fragmented. Sales teams discount out of fear of losing deals. Finance pushes for margin targets. Marketing protects brand positioning. Without a unified strategy, pricing becomes reactive rather than strategic.

One of the most common examples of this behavior is the annual 9–10% price increase. Many companies treat this number as standard practice, but buyers recognize it as arbitrary and negotiable. Instead of reinforcing value, it signals that pricing is flexible and driven by internal pressures rather than customer outcomes.

Strategic pricing works differently. It starts with segmentation. Instead of applying the same logic across all markets and customers, organizations decide where to prioritize growth and where to protect margin. A company may accept lower margins in a strategic market to gain share while maximizing margins in mature segments.

Value-based pricing becomes the anchor of this strategy. Rather than applying percentage increases across the board, companies ask a more important question: are we still creating enough value for this customer? When value is clear and understood, arbitrary increases become irrelevant.

Data and AI now play a central role in enabling this shift. Modern pricing systems combine transactional data, market conditions, competitive intelligence, and supply-chain variables to generate recommendations. However, technology alone does not solve pricing problems. The real challenge is building trust across teams and aligning on commercial goals.

Organizations that succeed with pricing transformation typically start small. Instead of rolling out a new pricing model across the entire company, they begin with one region, one business unit, or one product line. Once leaders see measurable improvements in margin or growth, adoption spreads organically. Other teams ask for the capability rather than resisting it.

Over the next five years, pricing will likely move from AI-assisted insights to automated pricing actions. As organizations build trust in AI recommendations, pricing decisions will increasingly shift from manual analysis to real-time, automated adjustments based on market signals.

Learn more about Pascal Yammine:

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In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter is joined by Todd Caponi, Founder of Sales Melon, to discuss how transparency, behavioral psychology, and historical sales practices can transform your approach to selling, negotiating, and building lasting customer relationships.

Drawing on behavioral science, sales history, and real-world executive experience, Todd explains why buyers trust imperfection more than polished pitches, and how revealing trade-offs, pricing logic, and constraints actually increase win rates and deal velocity.

Todd Caponi is a seasoned C-level sales leader, author, sales historian, and one of 400 active Certified Speaking Professionals worldwide, as well as the founder of Sales Melon. He’s also the Chief Sales Historian and Nerd at The Sales History Podcast. Todd is also the author of The Transparency Sale, The Transparent Sales Leader, and the Four Levers Negotiating.

What You'll Learn:

GUESTS: Todd Caponi, Founder of Sales Melon

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In this episode, Cory sits down with Bill Dwoinen, Chief Revenue Officer at Mural, to deconstruct the myths of revenue alignment.

With over 20 years of experience scaling teams at powerhouses like Slack and Salesforce, Bill explains why consistent alignment throughout the customer journey drives faster closes and leads to happier customers. He breaks down the specific leadership principles required to transform team burnout into revenue momentum and how to execute a strategy that goes beyond simply “working together.”

GTM alignment in B2B sales isn’t more collaboration; it’s consistent alignment on outcomes across the full customer journey. In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter is joined by Bill Dwoinen, Chief Revenue Officer at Mural, to break down why consistent alignment throughout the customer journey drives faster closes and happier customers, how to distinguish between collaboration and true alignment, and the leadership principles that transform burnout into momentum.

Bill Dwoinen is the Chief Revenue Officer at Mural, bringing more than 20 years of experience in scaling revenue teams. Prior to his current role, he held key leadership roles at powerhouse companies, such as Slack and Salesforce, where he was responsible for driving growth, leading global teams, and developing sales strategies focused on long-term success.

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As buyer attention spans shrink and speed to lead becomes critical, Alon shares real data showing why 84% of qualified B2B buyers prefer to chat rather than fill out forms, and how blending AI with human trust is reshaping how deals actually close today. When 84% of qualified buyers prefer chat, forcing them into a form isn’t neutral friction. It’s an active disqualifier.

Alon Rosenberg is the Co-founder and CEO of Knock AI, a platform transforming buyer-seller engagement through direct messaging. With vast experience scaling teams and building go-to-market strategies across startups and enterprise organizations, Alon brings a data-driven perspective to modern sales challenges.

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Skye Waterson is an ADHD strategist, coach, and founder of Unconventional Organisation, a firm dedicated to helping entrepreneurs and executives build consistent revenue and scale sustainably without overwhelm or burnout. With a background in academia and extensive experience working with clients ranging from solopreneurs to Fortune 500 companies, Watterson brings both research-backed insights and practical, real-world expertise to the neurodiversity conversation. As host of The ADHD Skills Lab podcast, she shares actionable strategies for managing ADHD symptoms while leveraging the creative thinking and problem-solving strengths that often characterize high-performing leaders.

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In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter is joined by Dave Mastovich, the CEO and Founder of MASSolutions, to discuss why most B2B companies get stuck in the stalled growth cycle, how to systematically gather insights across six critical target markets, and the key strategies to align your leadership team around a shared scorecard.

Dave Mastovich is the CEO and Founder of MASSolutions, a growth-oriented marketing consultancy known for its no-nonsense approach to B2B marketing strategy. With a background spanning radio, television, journalism, and healthcare leadership, Dave brings decades of expertise in behavioral insights, storytelling, and organizational transformation. He is the author of the Amazon #1 bestseller No Bullsh!t Marketing: 17 Contrarian Ways to Increase Referrals for Healthcare Services and host of the long-running No BS Marketing podcast, featuring over 500 episodes on marketing, leadership, and effective messaging.

GUESTS: Dave Mastovich, CEO and Founder of MASSolutions

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Jason Moss is a prominent business coach and personal branding strategist known for his expertise in scaling service-based businesses through organic marketing and authentic human connection. With a background spanning music production, audio engineering, and sales leadership, Jason has built a thriving community of over 20,000 entrepreneurs worldwide and scaled his own coaching business to half a million dollars annually.

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James Woodfall is a former financial planner who now specializes in emotional intelligence (EI) and behavioral coaching within the financial services industry. He is the founder of Raise Your EI, a company focused on providing science-based training in emotional intelligence to help financial professionals and firms improve communication, client relationships, and performance. In addition to training and consulting, James is an author; his book, co-authored with Cliff Lansley, "The Heart of Finance," is a practical guide for finance professionals to develop emotional intelligence for building strong client relationships.


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In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter is joined by Navin Persaud, VP of Revenue Operations at 1Password, to discuss how AI is transforming revenue operations, why the GTM Engineer role is becoming crucial for modern businesses, and practical strategies for balancing automation with human expertise.

Navin Persaud is the VP of Revenue Operations at 1Password, where he leads a team of 30+ RevOps professionals supporting a go-to-market organization of more than 450 people. With vast experience in SaaS and tech companies, including Fiix Software, Ceridian, and Vision Critical, Navin has established himself as a thought leader in revenue operations and AI integration. His expertise lies in simplifying systems, processes, and data to help teams acquire and grow customers more efficiently.

Whether you’re leading a B2B sales team, building out your revenue operations, or evaluating AI tools for your GTM motion, this episode delivers practical strategies you can use right now. Learn how top RevOps leaders are turning AI into a tool for predictable growth, lead generation, and sales forecasting - all without losing the human element that drives lasting revenue.


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In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter is joined by Pete Steege, the Founder of B2B Clarity, to unpack the challenges of the “accidental CEO” and help technical founders successfully transition into strategic leadership roles.

Pete Steege is a B2B marketing expert and the Founder of B2B Clarity, a marketing advisory firm specializing in helping technical founders transition into strategic leadership roles. With over 30 years of experience across tech and manufacturing landscapes, from Silicon Valley startups to Fortune 100 organizations, Pete began his career as an engineer before evolving into a trusted growth advisor for CEOs. He is the author of Radical Clarity: How Accidental CEOs Uncover Meaning, Lead with Purpose, and Accelerate Growth, which provides a strategic roadmap for technical leaders scaling beyond their expertise.

GUESTS: Pete Steege, Founder of B2B Clarity

Want more insights on mastering the fundamentals of selling? Explore more episodes of The B2B Revenue Executive Experience where elite sales leaders share the systems, mindsets, and tools that drive consistent performance. 🎧 Browse all episodes

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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In this episode of The B2B Revenue Executive Experience, Sahil joins host Cory Cotten-Potter to share effective landing page optimization, the power of systematic A/B testing, and building a culture of experimentation in B2B organizations.

Sahil Patel is the CEO of Spiralyze, a company specializing in predictive CRO and data-driven landing page optimization. With over 23 years of experience in sales, operations, software development, and finance, he previously founded ER Express, leading it for 11 years before a successful exit in 2022. His expertise in conversion rate optimization is demonstrated through Spiralyze's execution of over 130,000 A/B tests for clients, including Netflix, Podium, the NBA, Lowe's, Harvard, and Gusto.

GUESTS: Sahil Patel, CEO of Spiralyze

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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In this episode of The B2B Revenue Executive Experience, Bill joins host Cory Cotten-Potter to share why pricing should be treated as a core business function, not just a tactical afterthought, and learn practical strategies for implementing price changes that drive growth.

Bill Wilson is the Founder and CEO of Pace Pricing, a consulting and coaching firm specializing in pricing strategies for B2B SaaS companies. With over 20 years of experience in entrepreneurship, consulting, and software development, Bill has achieved three successful exits and guided companies through various growth stages. As a three-time founder and trusted advisor, he has coached hundreds of SaaS teams, partnering with accelerators, PE firms, and pricing consultancies to optimize their pricing strategies.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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What does it take to succeed in modern B2B sales? In this episode of The B2B Revenue Executive Experience, John Golden, Chief Strategy & Marketing Officer at Pipeliner CRM and bestselling author of How to Win at Social Selling, breaks down what it truly means to be a disciplined seller, someone who thrives not by luck or charisma, but through consistent execution of the fundamentals.

Discover the sales principles that drive trust, resilience, and performance. From value-based selling and sales prospecting training to AI coaching tools and communication skills frameworks, this conversation blends old-school mastery with modern strategies for success in 2030 and beyond.

John Golden is the Chief Strategy and Marketing Officer at Pipeliner CRM, with over a decade of experience at the forefront of AI-driven sales technology. His journey spans from technical writing in Dublin to Silicon Valley sales and marketing, including leadership roles at Salesforce ecosystem companies. John is also a bestselling author of "Winning the Battle for Sales" and "How to Win at Social Selling," and the executive editor of SalesPop, where he's conducted over 1,500 interviews with industry leaders.

GUESTS: John Golden, Chief Strategy and Marketing Officer at Pipeliner CRM

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Miruna Dragomir is the CMO at Planable, the content collaboration platform built for modern social media teams. She joined Planable as its first marketing hire when the company had only 50 customers and has since helped scale it to over 6,000. With prior experience at Oracle and Uber, Miruna brings a rare blend of enterprise discipline and startup scrappiness to her role. She’s especially passionate about elevating the role of B2B social and helping marketers build brands that actually connect.

GUESTS: Miruna Dragomir, Chief Marketing Officer at Planable

Now that you know how Miruna approaches social media with strategy, clarity, and personality, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Kraig Swensrud is the Founder and CEO of Qualified.com, a conversational sales and marketing platform revolutionizing pipeline generation for businesses. With over twenty years of experience in tech entrepreneurship, he previously served as the CMO of Salesforce, where he played a crucial role in driving the company's growth from $500 million to over $3 billion in revenue. His entrepreneurial journey includes founding GetFeedback (acquired by SurveyMonkey) and pioneering integration between Google AdWords and Salesforce.


GUESTS: Kraig Swensrud, Founder and CEO of Qualified.com

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Candice October is a Managing Partner at ValueSelling Associates for UK and London, and Nisbet Associates, specializing in sales effectiveness and organizational development. With over a decade of experience in sales strategy and talent coaching, she equips sales teams with practical tools for driving sustainable revenue growth. Her expertise in combining sales methodology with cultural transformation has helped organizations implement lasting behavioral change.

PJ Nisbet is the Managing Director at Nisbet Associates and Managing Partner for EMEA at ValueSelling Associates, where he has trained over 8000 sales professionals worldwide. With 25+ years of experience in sales leadership and performance coaching, he transforms complex sales challenges into practical, repeatable processes. His work across manufacturing, financial services, and tech sectors has established him as an authority in implementing value-based sales strategies that drive measurable growth.

Nalliby Haddad Cela is a ValueSelling Managing Partner for Mexico, Mexico, with 25 years of experience working with organizations like Xerox, Learning International, and Omega Performance. She specializes in improving sales productivity and building credibility with prospects across national and international organizations, with particular expertise in the Latin American market.

Yuichi Abe is a Managing Partner at ValueSelling Associates for Tokyo and Japan, bringing significant experience from roles at IBM and Gartner Japan. His background in IT strategy development and manufacturing sector expertise has shaped his approach to implementing sales frameworks in the APAC region, where he helps organizations build successful, culturally-adapted sales strategies.

GUESTS: Candice October, PJ Nisbet, Nalliby Haddad Cela, and Yuichi Abe

Now that you know how organizations can successfully implement value-based selling methodologies across global teams, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Roland Griesmayer is the Head of Revenue at GHD Digital, the digital services arm of the global engineering powerhouse GHD. With a proven track record of scaling sales organizations from $0 to $5M, $0 to $20M, and $20M to $140M, Roland has mastered the art of revenue growth across SaaS, public sector, and professional services. His career spans leadership roles at Birdview PSA, Infotech Research Group, and Tyco, where he learned the hard lessons that now drive his coaching philosophy.

Tony Cascio brings over 25 years of sales and leadership expertise to the table. As Managing Partner at ValueSelling Associates and Executive Advisor at Cascio Group, Tony has guided everyone from startups to Global 500 companies through sales transformations using the ValueSelling framework he perfected during his 18-year career at Gartner. He also serves as Senior Advisor at Mars Discovery District, where he mentors high-growth ventures on scaling for sustainable success.

Learn more about Roland and Tony

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Rob Auld is the Chief Revenue Officer at Readymode, a leading predictive dialing software company recognized as one of Canada's top-growing companies in 2023. With a vast background in sales leadership at companies like TELUS, Salesforce, and Avaya, Rob has consistently driven exceptional revenue growth, including scaling SOTI to $100M in revenue within three years and doubling revenue at Auvik.

Learn more about Rob:

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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With over 20 years of entrepreneurial experience, Jennelle began her journey by founding her first business at age 18 while studying business and marketing at Merrimack College. Under her leadership, Market Veep has achieved recognition as a diamond HubSpot partner and landed on the Inc. 5000 regionals list after achieving 79% revenue growth over two years. Jennelle is particularly known for helping manufacturing and industrial companies modernize their sales and marketing strategies, bringing contemporary digital solutions to traditionally relationship-focused industries.

GUEST: Jennelle McGrath, Founder and CEO of Market Veep


Now that you know how traditional manufacturers can modernize their sales approach while maintaining valuable relationships, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Karla Jo Helms is the Anti-PR Chief Strategist of JOTO PR Disruptors, a globally recognized agency known for its innovative anti-PR strategies. With a distinguished background in crisis management, she has pioneered an approach that combines advanced media algorithms with traditional PR methods to create highly effective campaigns. Her expertise stems from extensive experience working with healthcare and technology organizations, where she developed mathematical and data-driven approaches to public relations.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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With over 15 years of experience in B2B tech content marketing, Becky has established herself as an expert in creating differentiated content through innovative research methodologies. Having worked with notable brands like Adobe and Zapier, she has pioneered approaches to original research that drive engagement and enhance brand storytelling. Becky's expertise in transforming data into compelling narratives has helped numerous B2B tech companies elevate their authority and generate meaningful content marketing results.

GUEST: Becky Lawlor, Founder and Chief Research & Content Officer of Redpoint


Now that you know how to drive engagement and build brand authority in B2B tech marketing, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Julie Thomas is the President and CEO of ValueSelling Associates and leader of Growist, bringing decades of sales leadership experience to help revenue leaders achieve unprecedented results. A former Gartner executive turned sales methodology expert, Julie has established ValueSelling as an award-winning training provider serving mid-size and enterprise companies worldwide. She is the author of the bestselling book “The Power of Value Selling: The Gold Standard to Drive Revenue and Create Customers for Life” and pioneer of the “Stop Selling, Start Solving” program designed specifically for entrepreneurs and small businesses.

GUEST: Julie Thomas, President and CEO of ValueSelling Associates

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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With a unique background in computer science, engineering, and sales leadership, Alyse brings over 25 years of experience from influential roles at IBM and ServiceNow. Prior to joining Rocket Software, she served as Global VP of Cloud Expert Services at IBM and Senior Vice President of Global Sales at ServiceNow.

GUEST: Alyse Daghelian, CRO at Rocket Software

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Ernesto is a multi-faceted entrepreneur, author, and business consultant specializing in transforming businesses into momentum-driven machines. With over 15 years of experience, including leading the turnaround of a $100 million family-owned steakhouse chain, he has developed deep expertise in helping small businesses harness the power of technology for sustainable growth.

GUEST: Ernesto Mandowsky, Founder of The Million Dollar Machine

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Moaaz shares best practices for hosting impactful events, measuring the ROI of relationship-building, and balancing short-term wins with long-term growth. His key insight? Only 1-3% of prospects are ready to buy at any time, but nurturing the remaining 97% can unlock major opportunities. Tune in to learn how to move beyond outdated lead-gen tactics and build a marketing strategy for sustainable success.

If you’re keen on becoming an industry expert with nuanced insights, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Moaaz Nagori, Head of Marketing at ConvergeX Connections

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Lee is a bestselling author, successful entrepreneur, and CEO of Execute to Win (ETW), bringing over three decades of expertise in value creation, leadership, and strategic execution. As the creator of the MIND (Most Important Number and Drivers) Methodology, Lee has transformed numerous organizations by helping them align their actions with core objectives to enhance team performance and drive growth.

His impressive track record includes founding eight companies, most notably growing Able Aerospace into a 500-person operation before executing a successful nine-figure exit to Textron. Beyond his operational success, Lee is a trusted advisor leading CEO mastermind groups and shares his insights through his book "Your Most Important Number" and various media outlets, including The Wall Street Journal, Forbes, CNBC, and Bloomberg.

GUEST: Lee Benson, CEO of Execute to Win

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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With a career spanning several decades, Phillip has a rich background in engineering, product management, and sales, having held senior roles at companies such as Microsoft, PCC Wireless, Red Trident, Coterie, Exonome, and LingoAid. His expertise lies in pioneering innovative technologies, especially in the fields of wireless communication and AI.

Now that you've learned Phillip's insights, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Phillip Swan, Chief Product Officer and GTM at The AI Solution Group

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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With more than 25 years of experience in sales and marketing, Rebecca has deep expertise in GTM strategy and a track record of driving growth for global brands through her leadership philosophy centered on creating meaningful connections between brands and their customers. She also serves as a Fundraising Committee Member for Heart Haven OutReach (H2O) and Board Advisor at Workese and Athlete Foundry, Inc.

Now that you've learned Rebecca's insights on revenue leadership, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Rebecca Grimes, Chief Revenue Officer at SheerID

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Now that you know how personalized gifting might skyrocket your sales numbers, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

Guest: Kris Rudeegraap, Co-founder and Co-CEO of Sendoso

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Imagine if every seller on your team could perform at that level.

That's the vision Usman Sheikh.

Let's take a closer look at how Usman and his team leverage behavioral science and AI-powered insights to personalize buyer engagement.

Now that you have discovered how to become a top sales performer with the help of AI, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: 

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Why is that? Well that’s how he managed to flip a $2k ad budget into $20k in revenue, so he definitely knows what he’s talking about. 

Let's see what he had in mind in the latest episode of The B2B Revenue Executive Experience.

Max is a serial entrepreneur who built and sold an award-winning 7 figure ad agency, Hell's Creative (acquired by Storia), and he has earned more than 200,000 total followers with marketing content on social media.

Now that you know Max's marketing secrets, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Marketing Max, Founder of Marty Capital

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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However, we're not focusing as much on growing ourselves and dealing with stressful situations.

Nonetheless, more and more organizations are increasingly recognizing that employee well-being is a key element of productivity, creativity, and overall success.

The question arises:

What are some of the most effective strategies for a positive work environment and personal growth?

To help us with that, we have Lori Saitz, an Employee Well-Being Consultant and the Founder and CEO of Zen Rabbit. In addition to her consulting work, Lori is an award-winning author, speaker, and broadcaster. She also hosts the podcast "Fine is a 4-Letter Word," where she explores themes related to personal and professional growth. Her mission is to combat what she describes as the $650 billion distraction crisis affecting workplaces today.

Now that you learned Lori's secrets to create a thriving work environment, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Lori Saitz, Employee Well-Being Consultant and the Founder and CEO of Zen Rabbit

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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We were wondering:

How can tech companies leverage AI to create value, drive growth, and improve customer experience?

To help us with that, we have Craig LeGrande, CEO and Founder of Mainstay. With over 20 years in high tech at top companies like IBM, Accenture, and Cisco, Craig had the privilege of learning directly from leaders in sales, marketing, and product development. As the co-author of Ruthless Execution and Competing for Customer, Craig shares insights into leadership and building strong customer relationships.

Now that you know how to leverage AI to enhance your value management, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Craig LeGrande, CEO and Founder of Mainstay

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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However, nothing is going to change. We'll continue diving deep into the strategies and tools that drive B2B revenue growth. From the latest SDR bots and self-service buying to sales leadership tactics, sales, and marketing alignment, as well as other RevOps insights, we'll cover everything you need to thrive as a revenue leader.

Cory Cotten-Potter, Director of Digital Marketing and Enablement at ValueSelling Associates

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Why might your strategy be failing, and importantly, what are the solutions? Well, firstly, we have to accept that buyers have changed.

The complexities of buyer personas and the crucial need for dynamic, real-time data are things we all need to get our heads around sooner rather than later.

James Pursey is here to help us do just that – James is well-practiced boiling down complex business problems, getting teams aligned and driving the change that is needed in a company. He is the Co-Founder & CEO of Replicate Labs, an organization that helps sales & marketing teams understand their buyers better through utilization of advanced and dynamic buyer personas.

00:00 - Intro

02:04 - Uncovering Hidden Passions

03:39 - From Marketer to AI Innovator

06:36 - The Cost of Ineffective Sales Enablement

09:24 - Measuring Success: The Downside of Surveys

13:18 - Accountability in Sales Training

15:24 - Learning to Swim

20:44 - No One Wants to Be Sold To Anymore

24:19 - Real-Time Relevance: Buyer Personas

27:45 - Engaging Clients with New Tools

32:19 - Feedback that Transforms

33:58 - From Stagnant to Dynamic Personas

38:27 - Identifying the Need for Change

39:00 - The Window Shopping Phenomenon

GUEST: James Pursey, Co-Founder & CEO of Replicate Labs

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

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In our disrupted and distracted world, change is the new normal. Having a positive mindset and taking positive action is a must.

Of course, not without hard work. So then, here's our question for today:

To help us with this today, we have Rob Hartnett, Founder & CEO of Business Performance International. Rob is an award-winning sales and marketing leader, world champion seller, author of the book It's All Possible, and host of the It's All Possible Podcast.

Now that you know how to become the best possible you, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Rob Hartnett, Founder & CEO of Business Performance International

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

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A well-functioning team significantly impacts revenue growth, customer acquisition, and overall business expansion.

However, creating such a team requires careful planning, effective leadership, and commitment to key principles that drive excellence.

Our main question for today:

To help us with this today, we have Ralph Barsi, VP of Sales at Kahua, an advisor, and an investor.

Now that you know how to build and run a world-class sales development team, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

Subscribe to the podcast or write a review

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

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The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

It plays a crucial role in ensuring the smooth functioning of these departments, optimizing processes, and maximizing revenue generation.

To help us with this today, we have Laura Adint, Operations and Strategy Executive at a financial services company, and Sean Lane, Founding Partner at BeaconGTM, who recently collaborated to release The Revenue Operations Manual.

Subscribe to the podcast or write a review

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

As AI continues to evolve, the future of work presents both challenges and opportunities.

The outdated business playbook must evolve. Success requires a shift in mentality, internal processes, operations, and even values.

We were wondering:

To help us with this today, we have Mary Shea, Global Chief Evangelist at HireQuotient. With over 25 years in business, Mary has held various roles, including CRO, Analyst, Evangelist, and, most recently, Co-CEO at companies such as Mediafly, Outreach, Forrester, and StartOut.

Now that you know how you can adapt to the new era of work, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Mary Shea, Global Chief Evangelist at HireQuotient

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the podcast or write a review 

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the podcast or write a review

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

But, unfortunately, for many of them, a successful exit via a merger or purchase is far more likely.

We wondered:

To help us with this today, we have Aron Bohlig, Managing Partner at ComCap. Aron is a global digital media executive with vast experience in both startups and multinational corporations. He has achieved significant milestones as an advisor and operational executive across the US, Europe, and Asia. Aron is also the Co-Author of the book “Mastering Technical Sales: The Sales Engineer's Handbook.”

Now that you know how to position your company as a market leader during an M&A process, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Aron Bohlig, Managing Partner at ComCap

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the podcast or write a review –

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

GUEST: George Eliopoulos, Chief Commercial Officer at Zip Co

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the podcast or write a review

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

 Subscribe to the podcast or write a review 

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

GUEST: Jason Bay, Founder and CEO of Outbound Squad

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

GUEST: John Westman, VP of Project Management at Citius Pharmaceuticals

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

To thrive, you need to develop a strong emotional muscle.

The question is:

To help us with this today, we have Ben Drakes, Founder and CEO of Ben Drakes University. With an average deal size of over $150m, Ben held sales roles at Computacenter, Capita, and Serco for over 15 years. Today, Ben helps sales professionals perform at their best without sacrificing their physical or emotional well-being. 

Now that you know how emotional fitness allows salespeople to successfully manage high-pressure situations for maximum performance, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Ben Drakes, Founder and CEO of Ben Drakes University

Subscribe to the podcast or write a review –

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

GUEST: Nathan Schlaffer, CEO and Founder of MarketMate AI

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

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However, the entire organization must work together to achieve success and deliver measurable results.

With that in mind, we wanted to know:

To help us with this today, we have Kimberly Kaminski, CMO at Lakeside Software. Kimberly is a visionary and pragmatic tech marketing and operations leader known for driving successful, measurable programs that grow customers and revenue. Additionally, she is an Executive Member of Pavilion.

GUEST: Kimberly Kaminski, CMO at Lakeside Software

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

GUEST: Suraj Sampath, IT Sales Director at MindSource

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the podcast or write a review 

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the podcast or write a review

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

GUEST: Eric Holmen, Former CEO of Splash

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the podcast or write a review

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

GUEST: Ken Schmitt, Founder and CEO of TurningPoint Executive Search

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

GUEST: Matthew Volm, CEO and Co-Founder of RevOps Co-op

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

GUEST: Guy Rubin, Founder and CEO of Ebsta

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

GUEST: Kelly Lewis, VP of Revenue Enablement at Highspot

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Guest: Andy Paul, Host of The Win Rate Podcast

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Guest: Warren Zenna, Founder of The CRO Collective

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Guest: Giles Giddings, Global VP of GTM Enablement at Mimecast

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Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes:

Ready to Join the Conversation? Click fame.so/vsa-guest to apply. Tell us about your expertise, experience, and why you’d make an exceptional guest on the B2B Revenue Executive Experience podcast. We can’t wait to explore the insights and strategies that make you a leader in the revenue space.

The B2B Revenue Executive Experience is handcrafted by our friends over at: fame.so

Subscribe to the Podcast or Write a Review :

Subscribe to the podcast or write a review 

Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

Check out our three most downloaded episodes: